For those who are not professional writers, the term “blogging” can be intimidating and sometimes overwhelming for even professional writers. And that overwhelming feeling can be the difference between a good blog that only exists in your mind and a blog full of great content that you can proudly look at and say, “I created this.”
If you are one of those people who struggle to write up to 1,000 words on any topic, this article is for you. In this blog, we will focus on eight simple and high-quality blogging tips that will help you write blogs that you will be proud of.
- Define your ideal target audience
Before you start writing, you need to know who your readers are and define them as precisely as possible. You need to know if your target demographic is male or female. Are they young or old? Are they poor or rich? Are they educated or high school dropouts? When creating your reader persona, the more specific you are, the better for you and your reader.
- Respond to questions your ideal audience has
Your readers have concerns. Make the title of your blog start with a specific question that reignites their concern, and let your blog content be the answer to the question. People are dealing with a wide range of issues, and if your blog post solves a problem, you’ve given your reader something of value.
- Make an outline before you begin writing
Do not begin writing a blog post without first developing a framework. The outline will serve as a guide for your message delivery and ultimately make it much easier to maintain the flow of your blog post.
- Be focused and enthusiastic about your writing
People react to emotions, whether negative or positive. This is why I always recommend that all writers aim to elicit an emotional response from their readers.
- Tell a story to one person
Whenever you’re writing, write as if you’re writing to one person rather than to an audience. Storytellers are generally the best writers. Learn how to tell great stories and try to include one in each blog post.
- Focus on your audience, not yourself or your keywords
People don’t enjoy authors who constantly talk about themselves. Your post is supposed to be for their benefit, and you should let that be your focus. It can also be tempting to stuff keywords into your blog title or copy in the hope that Google will rank you for a specific keyword. I know many people fancy it, but you need to stop doing it if you are one of them. It is better to write for your audience, and if your audience finds your content valuable and the bounce rate is low, Google will eventually rank you.
- 1500 words are ideal but begin with 500
Whenever I want to write, I try not to think of 1,500 words as a goal but simply 500 words. But before you know it, I get lost in the words and go way past the target. As much as possible, try not to end your blog at 500 words. Longer blog posts attract more links, likes, and shares, according to various studies.
- Don’t aim for perfection
And once you start writing your blog, don’t stop until you’ve completed it. Don’t aim for perfection when you start; just focus on getting your blog post written down, no matter how bad it looks. When you’re done, you can take the time off and come back to edit it later. Editing while writing will cause you to slow down and disrupt your flow.
- Beat writer’s block
The concept of “writer’s block” can be compared to “writer’s procrastination.” To avoid procrastination, you can set an alarm or unplug your laptop as you begin to write and work to finish writing your blog post before your laptop dies. If you suffer from writer’s block, try this. You can also get creative by coming up with ways to beat procrastination or get inspired.
- Make your blog posts evergreen
An “evergreen” blog post is one that will remain popular even after a few years. A typical example is a “how-to” or “list” blog post (like this one). You should also strive to make each blog post easy to read by including bullet points, numbers, and images.
Finally
And finally, be relatable and have fun. No one appreciates a know-it-all. You’re not writing for your professor in college. You’re writing for your reader’s entertainment or education, and that is a significant distinction. Always maintain a positive attitude and understand that blogging is not a life-or-death endeavor; when you see it as fun, you will look forward to blogging every day!
